Cattle production is a $90 billion industry, and represents about 17% of the $520 billion in total receipts for agriculture commodities. Discover the opportunities of investment in the stable and growing sphere with innovative technologies.

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Increased Efficiency

MicroTraks' technology can enhance the efficiency of cattle management on farms by providing real-time location tracking and health monitoring. This can lead to better resource allocation, reduced labor costs, and improved overall operational efficiency.

Disease Prevention

With the ability to monitor the health status of individual cattle, farmers can identify and address potential health issues early, reducing the risk of disease outbreaks. This can result in lower veterinary expenses and higher productivity rates.

Market Differentiation

Companies that invest in innovative technologies can differentiate themselves in the competitive meat production market. By demonstrating a commitment to animal welfare, product quality, and sustainability, they can attract environmentally and socially conscious consumers willing to pay a premium for ethically sourced meat products.

Supply Chain Optimization

Tracking the movement and health of cattle from farm to processing facilities can streamline the supply chain. This improved visibility can minimize transportation costs, reduce the risk of product loss, and enhance overall supply chain management.

Long-Term Growth Potential

As the demand for meat continues to rise globally, particularly in emerging markets, investments in technologies that improve livestock management and production efficiency are likely to experience sustained growth. MicroTraks' solutions position investors to capitalize on this long-term growth potential in the livestock industry.

Our traction

  • Software in over 50 livestock sale barns
  • >1M UHF electronic backtags sold
  • >100k UHF ear tags sold
  • Proven success from 2019 - 2022 USDA traceability trials in Texas and Florida
  • Proven success in the 2023 Texas trials for Chronic Wasting Disease (CWD) in deer

Why now?

  • The industry is lacking in technology
  • There is a rising number of tech-savvy decision makers
  • The need for disease traceability and food chain integrity is becoming increasingly apparent
  • The United States is behind, and the government strongly desires a traceability solution
  • A serious cattle disease outbreak is going to happen again

Frequently asked questions

What is MicroTraks technology?
MicroTracks technology involves the use of advanced tracking tags that monitor the health, location, and activity of cattle in real-time, providing valuable data to improve livestock management.
How do MicroTraks tags work?
MicroTraks tags are attached to each animal and use sensors to collect data on vital signs, movement, and other health indicators. This data is transmitted wirelessly to a central system where it can be monitored and analyzed.
What types of data do MicroTraks tags collect from cattle?
MicroTraks tags can collect data such as body temperature, heart rate, activity levels, location, and other health metrics to provide a comprehensive overview of each animal's well-being.
How do MicroTraks tags improve cattle health monitoring?
The tags provide real-time health data, allowing for early detection of illnesses and prompt intervention, which helps maintain overall herd health.
How accurate is the location tracking with MicroTraks tags?
MicroTraks tags offer high-precision geolocation, typically within a few meters, ensuring accurate tracking of cattle movements.
Can MicroTraks tags be used on all types of cattle?
Yes, MicroTraks tags are designed to be versatile and can be used on various breeds and sizes of cattle.
How are the tags attached to the cattle, and is the process safe?
The tags are usually attached via ear tags or subcutaneous implants. Both methods are safe and minimally invasive for the animals.
What are the benefits of using MicroTraks technology for traceability?
MicroTraks technology ensures complete traceability of cattle from birth to market, aiding in regulatory compliance and providing transparency to consumers.
How does MicroTraks technology help in feedlot management?
It helps optimize feeding strategies, monitor health, track growth rates, and improve overall operational efficiency.
What kind of support does MicroTraks offer for the implementation of their technology?
MicroTraks provides technical support, training, and regular software updates to ensure smooth integration and optimal use of their technology.
How can MicroTraks technology benefit cattle producers?
By providing real-time health monitoring and location tracking, MicroTraks technology helps producers detect early signs of illness, optimize feeding strategies, manage herd movements, and improve overall animal welfare.
Are MicroTraks tags durable and safe for cattle?
Yes, MicroTraks tags are designed to be durable and withstand the harsh conditions of a farm environment. They are also safe and non-invasive for the animals.
How is the data from MicroTraks tags accessed and used?
The data collected by the tags is transmitted to a central system where it can be accessed via a user-friendly interface. Producers can use this data to make informed decisions about animal health, feeding, and management practices.
Can MicroTraks technology integrate with existing livestock management systems?
Yes, MicroTraks technology is designed to be compatible with most existing livestock management systems, allowing for seamless integration and data sharing.
What are the costs associated with implementing MicroTraks technology?
The costs can vary based on the scale of implementation and specific requirements. It typically includes the cost of the tags, data transmission infrastructure, and any associated software or subscription fees.
How does MicroTraks technology improve traceability and regulatory compliance?
By maintaining detailed records of each animal's health, location, and history, MicroTraks technology enhances traceability, ensuring that producers can meet regulatory requirements and provide transparency to consumers.

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And take the first step towards becoming an integral part of the MicroTraks community. Together, we can transform challenges into opportunities and visions into realities.

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